IoT Applications in Retail; 5 Real Examples

The Internet of Things (IoT) buzzword that has been hyped all across the maker market for years is continually becoming more visible, not as “IoT” but as business solutions via digital transformation. With online retailers reigning king over brick and mortar retail stores, Mom and Pops are responding with tech to fight back.

IoT solutions are being created and implemented not only by major retailers with millions to spend on proof of concept and software development, but also makers installing insight driven devices for Mom-and-Pop stores all across the world. This blog will highlight 5 actionable IoT solutions in retail we have seen at Ubidots, the benefits they serve, and how device developments are becoming even easier to deploy with application builder platforms that merge the ever-time-consuming hardware/software integration.

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Building a People Counter with Raspberry Pi and Ubidots

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People counters are mostly used in the retail industry to gain better insights of how shoppers behave. They are also found in security, event management and smart cities applications. Imagine you manage a large mall; these counters would help you know how many people enter your mall, which paths they take, where they stop, and foremost, when does it all happen.
Just like most sensors, people counters have been around for a while. However, their data is not always centralised and connected to enterprise systems where they can support decision making.

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